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Zuckerberg: Apple Needs To "Get On The Bus" For Social

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(Image courtesy of Gawker)

One of the rumors that had been bandied about before the Beatles announcement this morning for iTunes, was whether or not Apple and Facebook had perhaps struck a deal in regard to Ping.  Well, we know now that wasn’t the case, and given the Facebook CEO’s comments, it would appear the two companies still need to sit down for talks a bit more.

During the Web 2.0 Summit, Zuckerberg called upon Apple to ease up a little bit in connecting Ping with Facebook.  He was also quick to downplay Steve Jobs’ assertions of Facebook asking for “onerous terms” and rather thinks Apple should adapt to the new reality.  Apple has to “get on the bus” as everything is being recreated with a social aspect, according to Zuckerberg.

Granted, he didn’t directly shed any light on negotiations, he still acknowledged the importance of what Apple was requesting and that the amount of feedback would be important.

Zuckerberg also acknowledged that Facebook was smaller in scale when being compared to Apple, Google and others, and that if the opportunity presents itself, Facebook would try and strike up partnerships rather than flying solo.  Facebook would tack on the social aspect, which would “blow everything else out of the water.”

What’s your take readers?  Should Apple “get on the bus?”  Would Facebook help reignite Ping?  Feel free to leave your thoughts below!

via Electronista

Follow this article’s author, Matthew Tilmann on Twitter

 

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Security Alert: New Trojan Horse on Mac OS X Spread Through Social Networks

It’s not often that you hear of a virus for the Mac, but according to a Secure Mac security bulletin, a new trojan virus has been detected on the Mac. The bulletin notes that the virus is spread through social networking websites like Facebook and is disguised as a video.

The trojan called “trojan.osx.boonana.a” has been wreaking havoc on both Windows and Mac platforms.

Secure Mac says, “When a user clicks the infected link, the trojan initially runs as a Java applet, which downloads other files to the computer, including an installer, which launches automatically. When run, the installer modifies system files to bypass the need for passwords, allowing outside access to all files on the system. Additionally, the trojan sets itself to run invisibly in the background at startup, and periodically checks in with command and control servers to report information on the infected system. While running, the trojan horse hijacks user accounts to spread itself further via spam messages. Users have reported the trojan is spreading through e-mail as well as social media sites.”

This is a cross-platform virus due to the Java code that can be executed on both Windows and Mac operating systems. Secure Mac gives us some tips for protecting your computer from this virus. The first tip is to turn off Java execution in your web browser. You can do this in Safari by navigating to Safari > Preferences > Security Tab and unchecking the “Enable Java” checkbox.

Additional tips from Secure Mac includes:

1. Watch where you surf. By sticking with safe, well-known websites, you will be less likely to visit a site that will attempt to infect you with a trojan horse. Be especially careful when surfing to links included in messages on social media sites, even if they come from a friend.
2. Watch what you download. Download files only from trusted sources and safe sites.

3. Use security features in OS X. Turn on the built-in Firewall, and consider security software, especially when a computer is shared by multiple users.

If you believe your Mac is infected with this virus, you can download and run the free removal tool from Mac Scan on the Secure Mac website. You can also read more about this virus on that website.

 

Follow this article’s author, Cory Bohon on Twitter.

 

 

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iTunes Social Networking Functionality May Be Unveiled at Next Week's Music Event

If you’ve been pining and praying for Apple’s impending music Event to finally herald the advent of iTunes Music streaming from the clouds on high, you might end up a wee bit disappointed, especially if Peter Kafka over at All Things D is correct.

According to Kafka, we’re most likely going to see a major overhaul of iTunes next week, but instead of the from-the-cloud-service that many of us have been dreaming of, the changes to the venerable media application may be aimed more towards social media functionality and the way in which we purchase media from the iTunes Store.

Why no streaming?

Kafka cites a number of facts, chief of which is that Apple has yet to sign any new licensing deals with their music partners that would allow the catalogues we are currently able to download on to our computers to be streamed to our devices anywhere we go. It could be that the negotiations have been going on in secret–Apple does, after all, enjoy a bit of mystery in their upcoming product stew–but it seems unlikely. Just look to the recent rumors that they’re attempting to negotiate dirt cheap TV show rentals for the iTV. It’s easy to see that attempting to launch a product without at least a little product information leaking out has become close to impossible for the company. In recent years, Apple has become to big and too popular to plug every single leak out there when a product is coming down the pike. They’re simply too many ardent fanboys out there that just gotta know what’s going on.

Kafka’s sources speculate that next week when Steve Jobs takes to the stage at the Yerba Buena Center for the Arts Theater, it’ll be to announce, among other things, that iTunes will have some pretty tight integration with a number of the social media applications many of us are already familiar with:

“…people I’ve talked to are making informed guesses. That said, music sources tell me they’re expecting a lightweight, Web-based version of the iTunes store. The new version would be designed to synch up easily with the rest of the Internet and make it much easier for customers to share their musical tastes (but not songs) with friends.”

The All Things D piece also mentions that there is industry buzz around a rumor that wireless music syncing may also be soon be enjoyed by all iOS device users, and not those who have chosen to walk the rocky, but rewarding path of the jailbreaker

So, to sum up, if Kafka and his sources are correct, our attention is being called to bear on the Yerba Buena Center for the Arts Theater to reveal that iTunes is gaining a “Like” button and we don’t need to worry about our co-workers stealing borrowing our sync cables anymore? That’s a little bit underwhelming to say the least. Let’s just hope that some other predictions about what will be revealed during next week’s event prove true–we could use some more Apple excitement to balance out all the mediocre that could be close to being laid at our feet

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