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Finally: NY Times Gets Full iPad App

NYTimes for iPad

Even if you’re only a casual reader of The New York Times, most everyone agreed that the newspaper’s limited Editor’s Choice iPad app left a lot to be desired when compared to other offerings. Today, the newspaper updated the app to version 2.0, now simply known as NYTimes for iPad.

The New York Times has updated their limited Editor’s Choice iPad app and rechristened it NYTimes for iPad with version 2.0. The refreshed app now gives users access to all sections of the newspaper as well as a selection of blogs, photo slideshows accessible within articles (as well as in their own section), breaking news alerts and improved design and navigation.

“Introducing the enhanced New York Times app for the iPad,” the app description reads. “Now with all of the sections, articles, videos and photos you expect from The Times.”

Of course, all of that goodness comes at a price — or rather, it will come “early 2011,” when the news giant will likely start charging for at least some of the iPad content. In the meantime, you’ll only have free access to four sections of the iPad app — Top News, Most E-Mailed, Business Day and Video. To get unlimited access, you’ll have to log in with an existing NYTimes.com account or register for a new one (it’s free) from inside the app.

“The NYTimes iPad app now includes over 25 Times sections, including Arts, Technology, Politics, Science, Style and more,” the app description touts. “Experience breathtaking new sections for Photos and Videos. Read a selection of the latest Times blogs. Share articles, photos and video through Facebook, Twitter and e-mail.”

It’s good to see that The Times has realized the shortcomings of its iPad offering, and it appears to now have feature parity with the iPhone/iPod touch version at long last. There’s no word on if and when the small-screen version will also be switching to a pay model next year, but we’d say this is a good indication that the free ride may soon be over for news apps.

NYTimes for iPad version 2.0 is a 2.2MB download compatible with the iPad only and requires iOS 3.2 or later.

Follow this article’s author, J.R. Bookwalter on Twitter

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Microsoft's Ballmer Denied Full Bonus

image via Getty Images

Despite the fact that Microsoft just finished enjoying the highest sales numbers ever seen by the company in a single fiscal year, the Redmond, Washington software giant is none too pleased with Steve Ballmer. According to securities regulators, the outspoken CEO was paid a cash bonus of 0,000–half the amount he could have earned were he not to have fumbled their roll out of the Kin line of mobile phones and responded in a timely manner to the threat of Apple’s iPad.

According to the The Globe and Mail, Ballmer was commended for leading Microsoft to record sales numbers through the sales of the company’s Windows 7 and Microsoft Office software. That’s got to be worth some coin, right? Not so fast, say Microsoft’s powers that be: Ballmer flubbed the handling of the ill-fated Kin’s debut. Due to a series of marketing and logistical misadventures, the handset line was struck from Microsoft’s product line after only three months. Then there’s his slow response to the iPad: Apple’s revolutionary device that has according to some sources, cannibalized almost 50% of the universe’s netbook sales. Say folks–what runs on netbooks? Why, Windows 7 and Microsoft Office, of course. So, between the issues of Microsoft’s shrinking mobile phone software/hardware marketshare and the company’s sluggish response to the threat of Apple’s increasingly popular iOS computing devices, slashing Ballmer’s potential full annual bonus by close to 50% seemed like the thing to do.

Sorry Mr. Ballmer, given that your 50% bonus and annual salary tally up to a total pay package of .34 million, we’re having a hard time finding any sympathy for your woes. 

 

Follow this article’s author, Seamus Bellamy on Twitter.

 


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